Content and Customer Experience Manager



The role

Kindred is recruiting for a new Content and Customer Experience Manager position for its Unibet France brand (Sports betting, Horse Racing and Poker). Passionate about sports and gambling? Expert in optimising customer interactions? This is a unique opportunity to head up our French team at the #1 Sports betting online operator in France.


What you will do

In charge of the Customer Experience and Content Team, your goal will be to optimise the customer journey and lifetime value for the Unibet France brand through the following responsibilities:

Customer Experience

  • Work cross functionally with all stakeholders to ensure that the customer is at the heart of what we do and manage dedicated projects
  • Manage dedicated projects to increase KPIs by optimising our customers journey's (registration, deposit, withdraw)
  • Supporting and helping the Customer Service team to a standard of excellence by having a constant discussion not limited to routine tickets to identify areas of strength and improvement
  • Ensure collaboration with the Player Sustainability team on various subjects such as projects, KYC and customer behaviors
  • Manage client surveys and focus-group organization
  • Be a key representative of the French team and cooperate with other departments within Kindred Group to ensure alignment


  • Manage the content team and lead the content strategy
  • Ensure scheduling all of daily sportsbook events, highlights and promotions
  • Being in charge of content creations (videos, newsletters, promotions pages)
  • Ensure the quality of the content delivered on our platforms
  • Benchmark our competitors on a daily basis to ensure that we're always at the top regarding our business


  • Drive  and ensure execution of daily communication to customers on all channels: onsite, newsletters, push mobile applications
  • Build strong reports to optimise and monitor communications
  • Manage external providers (emailing, marketing platform, streaming)


Your experience

  • Master's degree in marketing or communications field
  • Circa three + years experience in a marketing environment, with a background in a B2C organization
  • Great organization, planning and prioritization skills, with strong attention to detail
  • Previous experience working in the gambling industry (Sports betting, Horse Racing, Poker) is advisable, but not necessary
  • Ability to make important, prompt decisions and to take accountability for actions and communications in a fast-paced consumer business
  • Strong analytical background, understanding of ROI and excellent with numbers
  • Strong, proven leadership abilities with the capacity to build trust
  • French and English language skills are essential.


Application process

Click on the "Apply Now" button and complete the short web form. Please add a covering letter in English to let us know your motivation for applying and your salary expectation. Our Talent Acquisition team will be in touch soon.


Kindred is an equal opportunities employer committed to employing a diverse workforce and an inclusive culture. As such we oppose all forms of discrimination in the workplace. We create equal opportunities for all our applicants and will treat people equally regardless of and not limited to, gender, age, disability, race, sexual orientation. We are committed not only to our legal obligations but also to the positive promotion that equal opportunities bring to our operations as set out in our sustainability framework. Kindred has an ESG rating of AAA by MCSI.


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52 Ave Emile Zola , Boulogne Billancourt , Paris, France
  • Office:
  • Type of Employment:
    Full Time Permanent
  • Reference Number:
Wellbeing Allowance
25 Days Holiday + 12 RTT
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