Campaign Manager


Campaign Manager


  • Work Location Type:
  • Office:
  • Type of Employment:
    Full Time Permanent
  • Reference Number:

About Kindred

Kindred Group is a digital entertainment pioneer bringing together nine successful online gambling brands, forming one of the largest online gambling groups in the world. Our purpose is to transform gambling by being a trusted source of entertainment that contributes positively to society. Our goal is that 0% revenue is derived from harmful gambling.

Our global team of more than 2000 people represents 60+ nationalities. When you join Kindred, you'll be part of a collaborative, diverse and inclusive team that has your best interest at heart. We are a trusting company that knows the value of a healthy work-life balance. We offer a wide range of benefits, along with a hybrid working model which allows flexibility between working from home and enjoying our superb office facilities.

The role

You will be responsible for the 'right first time' execution of campaigns through multiple channels and integrating locally-appropriate bonuses, which support the overall Kindred customer communication strategy


What you will do

  • Plan and lead the execution of campaigns (with and without bonuses), executed as per best practice applications and liaise with stakeholders throughout the process
  • Campaign managers are allocated to markets but not dedicated, so will work on campaigns for all markets as required by our resource planning
  • Responsible for the quality and compliance of all campaigns set up
  • Help to deliver consistency between outbound communication channels and onsite assets
  • Ensure that the testing process is robust and that all campaigns are comprehensively tested before roll-out
  • Ensure that customer service is informed of all campaigns being operationalized and investigate any campaign-related issues raised
  • Contribute and share knowledge within the team and company through training sessions and meetings
  • Build and sustain good working relationships with colleagues and stakeholders
  • Complete ad-hoc manual tasks as required
  • Build all campaign communications including, email, SMS, push, onsite messages pertaining to assigned campaigns


Your experience

  • Knowledge of the markets(s) being supporting, including locally-relevant compliance needs
  • Great organisation, planning and prioritisation skills, with strong attention to detail
  • Ability to work in a fast-paced environment
  • Good time-management skills
  • Good understanding of implement, driving and managing complex multi-channel and onsite campaigns
  • Good understanding of the marketing technologies and a keen interest in the emergent technologies
  • Proactivity and ability to collaborate
  • Understanding of Kindred Groups brands and product portfolio
  • Educated to degree level, marketing qualification would be preferred
  • Experience within the online gaming sector and strong interest in its product offering is desirable
  • Strong communication skill, with an ability to communication with the senior leadership team


Kindred Benefits

  • Life assurance, income protection, Personal private health cover.
  • 25 annual vacation days.
  • £300 a year wellbeing allowance.
  • Charity Days – up to 3 days paid leave to support charity related activities.
  • You will be automatically enrolled into the Kindred LTS Pension Plan.
  • Enhanced Maternity, Paternity and shared parental leave policy.


Our Way Of Working

Our world is hybrid.

A career is not a sprint. It’s a marathon. One of the perks of joining us is that we value you as a person first. Our hybrid world allows you to focus on your goals and responsibilities and lets you self-organise to improve your deliveries and get the work done in your own way.

Application Process

Click on the “Apply Now” button and complete the short web form. Please add your CV and covering letter in English to let us know your motivation for applying and your salary expectation. Our Talent Acquisition team will be in touch soon. Kindred is an equal opportunities employer committed to employing a diverse workforce and an inclusive culture. As such we oppose all forms of discrimination in the workplace. We create equal opportunities for all our applicants and will treat people equally regardless of and not limited to, gender, ages, disability, race, sexual orientation. We are committed not only to our legal obligations but also to the positive promotion that equal opportunities bring to our operations as set out in our sustainability framework. Kindred has an ESG rating of AAA by MCSI.



  • Work Location Type:
  • Office:
  • Type of Employment:
    Full Time Permanent
  • Reference Number:


Close map
The Centre Pjazza Tigné, Tigné Point, Tigne Point, Sliema, Malta, TPO 0001


Well-being allowance
Learning and development opportunities
Inclusion networks
Charity days
Long service awards
Private medical insurance
Life assurance and income protection
Employee Assistance Programme

Meet the recruiter

Desmond Griffiths

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